Category: Customer Experiences

In the days when Edgars Truworths and Foschini were the retail kings in South Africa, most shoppers had a clothing account at one of those stores or more likely they had an account at all three. Having a clothing account was the accepted normal practice, families would buy merchandise and at the end of the month make a payment of one sixth of the account balance. After three correct payments the retailer would increase the customers open to buy or credit limit, and the cycle would continue. Businesses were built…

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If you are looking to buy your kids great quality merchandise made from natural fabrics with the added bonus of being manufactured in SA, then shop at Keedo retail stores. This business is one we can all be proud of employing over 100 South Africans at its factory in Paarden Eiland Capetown.  Supporting this retail chain keeps the profits in SA rather than leaving the country  as what happens when you purchase from brands such as H&M, Zara, etc. The babies department  0 to 3 months is definitely a strength in…

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On Monday 20th June 2016, the day after “Fathers Day” I decided to go do a little shopping to try and gauge if retail stores are serious about making a sale and deliver a great customer experience. Arrived at Tygervalley at 12h10 and was glad to get into the mall from the cold rainy weather outside. First store to attract me over the threshold was Cape Union Mart. Always a great store to shop in when  the cape winter is blowing a gale and temperatures are dropping. In the middle…

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Today I needed to pop out to Builders Warehouse to buy some paint. It was a little cooler than normal so I pulled on a pair of Guess jeans and a polo shirt, one of my favorite Cape Union Mart polo shirts. When I arrived at the store I bumped into a friend of mine and could not help but notice he was also wearing a Cape Union Mart polo. I walked into the store and came across a guy wearing a T-shirt with Old Khaki pasted on the front.…

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Most retail chains in South Africa have a factory outlet store situated in a value mall used for clearing end of ranges or sale merchandise. These locations have been created from the demand of brands to have a cheap rental store which will sell off old stock from the chains other stores situated in flagship malls with expensive rentals such as Sandton City, V&A Waterfront etc. The Factory outlet stores attract consumers who maybe cannot afford to pay the price points at the upmarket malls but still want to buy…

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